Recruiting for the Digital Revolution, one hater at a time.

Sunday, March 11, 2007

The One Million Channel Universe

Case in point--and it's cool: ToonBreak is a new internet "channel" featuring hand-picked animated shorts, and the whole thing is underpinned by a concerted mandate to ensure the animators make money from their work. How refreshing!

Founded by Shawn McInerney, an animator himself with over a decade in the business, ToonBreak is the kind of endeavor I want to see go viral. Because fact is, if he's getting rich, it means a lot of artists from the fringes are making real money from their work too. I'll keep saying it: talent will out. And now a bit in McInerney's own words:

ToonBreak provides a constantly updated selection of cool animated videos. We sift through the web's massive jumble of content to bring you the most entertaining cartoons. Our system of channels, tags, and search make it easy to find the cartoons you like.

We also help animators earn revenue from their cartoons. Animators earn revenue from video ads, text and banner ads, donations, and merchandising. If you've created some cool original cartoons and would like to take part in our revenue sharing program, please submit your work.

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